Mediative has the largest Retail & Shopping network in Canada. Users on our sites are ready to buy and are actively seeking to connect with products and brands. We provide a unique opportunity for businesses to reach consumers who have been pre-screened with the intent to buy from leading national and regional retail sites.
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Retailers
Monetizing retail and branded content websites
Mediative maximizes your site’s potential and expands margins beyond a simple product sales model.
The emerging paradigm is for retailers to market their sites as media properties to advertisers. Retail sites now have mass traffic and hyper-targeted audiences with intent to purchase – a proven formula for all advertisers. Mediative’s ad network creates a unique combination of media sales and retail marketing to align products and services with a retailer’s brand and online customer experience. This creates value and provides a distinct advantage compared to traditional online ad networks.
Our extensive experience enables us to produce the right ad program to suit each individual retailer’s needs.
A retail marketing powerhouse
We align advertisers with a highly motivated and diverse audience of shoppers within a range of demographics and psychographics, via leading national and regional retailers such as Walmart, Sears, Future Shop, Best Buy, and ToysRUs.
More than 14M Live Shoppers visit our properties every month, a number that almost doubles during peak shopping seasons, representing Canada’s largest Live Shopper network.
The growth of online retail is a critical sales channel for brands. As the first program of its kind in Canada, Mediative allows brands to influence sales at an online point of purchase. Now advertisers can ensure that products are properly positioned and marketed with meaningful and measurable advertising within a retail environment. Take control of your advertising at retail today!
Online display advertising is a complex business. But it shouldn’t be. At Mediative, we are committed to simplifying the process for everyone involved. That’s why we have created a true one-stop digital marketing shop for all North American media buyers. Whether your advertising appears on the web, mobile devices, video or all three, Meditative makes the process simple and integrated. After all, your customers are integrating these different media into their lives, so your message should reach them at every touchpoint possible.
Mediative was the first company to implement a retail ad program that meets the needs of both retailers and national online advertisers. Our program has been proven for over three years, backed by longstanding relationships and metrics with national advertisers.
Our philosophy is based on site representation versus network sales. We become immersed in our partner’s brand so that we can properly tell their story and live up to their brand promise. Plus, we are a full-service provider for retail content strategy and production.
One of our core competencies is in retail and we have proven relationships with advertisers through over a century of experience with Yellow Pages Group.
All this, combined with the largest reach of Live Shopper unique monthly users in Canada makes Mediative a performance marketing powerhouse.
Retail expertise combined with media sales experience is critical to increase ad revenue and improve synergies with retail objectives. The Mediative team is trained to understand the creative requirements for retail banners and align advertising with targeted advertisers and promotional cycles. We develop campaigns to increase brand loyalty and help uninitiated audiences learn more about your products and services.